The spread of fake news and disinformation has steadily risen in past years, with audiences increasingly getting their news online, where false information - sometimes generated by AI - spreads faster, threatening audiences' trust in media.
This infographic provides an overview of respondents’ attitudes and awareness in 10 European markets on Online Behavioural Advertising (OBA) and the accompanying EDAA Programme. The 2021 European Advertising Consumer Research Report was commissioned by the European Interactive Digital Advertising …
Download PDF
The infographic shows the tools and new methods that European photonics researchers are developing to combat infectious diseases that rapidly detect viruses, bacteria and fungi with cutting edge light technologies.
EDAA published the results of its latest groundbreaking consumer research to explore European consumer attitudes and perceptions towards online advertising and determine how these may have changed post-GDPR. The research results are informing EDAA as it looks to further develop …
Central Asia is facing increasingly severe environmental challenges. The EU is offering help to the region to turn those challenges into opportunities. Enhancing environmental, climate and water resilience is a substantial element of the new EU strategy for Central Asia.
Giving biological resources such as residues and waste a second life means also making money out of the closing of the production circle. Bioeconomy promotes a smarter way of using and also conceiving these resources.
We call on the European Union to base the 2019-2024 legislature and its institutional setup on fostering the fundamental contribution of industry to pursuing the Sustainable Development Goals.
According to the Intergovernmental Panel on Climate Change (IPCC) Special Report on Global Warming of 1.5ºC (SR15), an additional 1.5% in global investment is needed to limit the global average temperature rise to 1.5°C above pre-industrial levels. Yet, if already under …
EURACTIV and ZN Consulting have once again come together to create the list of the most influential people in the Brussels bubble TwitterSphere. The ranking was unveiled during an event in which the #EUinfluencers discussed the influence of social media on the upcoming European Parliament elections.
The European technology industries continue to grow at a phenomenal pace: 5.0 % in 2017, according to the latest figures from Orgalime’s economists.
With the publication of the European Commission’s Communication on Digital Health in April, the course for digital health has been set – now it’s time to play Digital Health Golf!
As cars become more and more connected, the amount and the type of data they can capture – and share – increases exponentially. While sharing car data has the potential to optimize the driving experience for all, questions of data privacy naturally arise: especially when personal data is involved.
The European Parliament and the member states are discussing crucial digital reform. As they review the first Electronic Communications Code in Europe’s history, find out more about how companies are contributing to a connected and digitised future for Europeans.
Mastercard’s 2017 Masterindex survey on pan-European e-commerce trends reveals that Europeans are avid online shoppers!
240 European cities with populations over 100,000 have some "smart city" features--meaning they use technology to improve their energy use, transport systems or other infrastructure, according to European Parliament research.
The newly released 2016 Activity Report from the European Interactive Digital Advertising Alliance (EDAA) shows a strong record of activity and adaptation to consumer needs over the course of last year.
EDAA/TRUSTe research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising.
Overall spending on telecommunications is a fraction of consumer spending.
Almost a decade has passed since the financial crisis broke out, but universities across Europe are still feeling the pinch.
Cable broadband networks reach over half of European households, offering the single largest NGA network in Europe.
Internet connectivity has become vital to modern agriculture.
Before 2020, cable’s performance will equal that expected of 5G and FTTH.
The vast majority of Europe’s 500 million consumers use cosmetic and personal care products contributing to well being and healthy lifestyles, and positive self-esteem every day. Ranging from antiperspirants, fragrances, makeup and shampoos, to soaps, sunscreens and toothpastes, cosmetics play an essential role in all stages of our life.
Women are underrepresented in the technology industry in Europe, constituting only 18% of the workforce.