The future of alcohol labelling in Europe

The last half of the European legislative term will be crucial for the future of alcohol labelling as the EU executive is expected to come up with important proposals on the matter.

From health warnings and green claims to the big initiative of mandatory labelling of ingredients and nutrient content: the months to come will reshape the label of alcoholic beverages as we know them.

While the European alcohol industry is united in support of e-labels, the Commission does not seem too keen, despite digital labelling obligations already being introduced in the new Common Agricultural Policy (CAP) for wines and aromatised products in 2021.

In this series of articles, EURACTIV explores what is next for alcohol labelling.

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