01-02-2024 (updated: 01-03-2024 ) Content-Type: Underwritten Underwritten Produced with financial support from an organization or individual, yet not approved by the underwriter before or after publication. Euractiv is part of the Trust Project >>> Print Email Facebook X LinkedIn WhatsApp Telegram This article is part of our special report The future of snus in Europe.*Content-Type: Underwritten / Supported Snus is a moist oral tobacco product with roots dating back to the 18th century. It is considered one of the first novel tobacco products as it took several centuries for other products, such as heated tobacco, electronic cigarettes or nicotine pouches, to emerge on the market as alternatives to cigarettes. Together with traditional cigarettes, novel tobacco products have found their place in the EU’s tobacco directive. But this is not the case for snus, which has been banned in the EU since 1992. Snus advocates insist that the EU should reconsider its position on the product, which is still used in Sweden and in non-EU countries, including Switzerland and Norway. Moreover, in addition to smoking, the World Health Organization rejects all tobacco alternatives, including snus, as harmful for public health. Is there a future for snus in the EU?
